Van wraps

Van wrap cost
personal to commercial.

Minivan, cargo van, Sprinter, Transit, box van, and food truck pricing for 2026. The biggest commercial wrap segment, and the most rewarding from a CPM standpoint.

Quick answer

A minivan wrap runs $3,000 to $5,000. A standard Sprinter or Transit van costs $3,500 to $6,000 for a full wrap. Food trucks hit $5,500 to $9,500. Partial coverage on commercial vans cuts those numbers by 40 to 50%.

By class

Six van classes,
two coverage tiers.

Van classFull wrapPartial / brandingNotes
Minivan (Sienna, Pacifica)$3,000 to $5,000$1,000 to $2,200Lower than commercial vans. Personal-use minivans wrap closer to large-SUV pricing.
Cargo van (small)$2,800 to $4,500$1,200 to $2,400Compact commercial vans like Transit Connect or NV200.
Sprinter / Transit (standard)$3,500 to $6,000$1,500 to $3,000Single most-wrapped commercial vehicle in the US.
Sprinter / Transit (high-roof, ext.)$4,500 to $7,500$1,800 to $3,500Tall side panels add square footage but stay flat for installers.
Box van / step van$4,500 to $8,000$2,000 to $4,000Largest standard commercial wrap surface. Often paired with full graphics.
Food truck (full)$5,500 to $9,500$2,500 to $5,000Service window cutouts, exhaust hood, and prep equipment add complexity.

Commercial branding

Three commercial van strategies.

30% of surface

Minimal: doors + rear

$1,500 to $2,800

Logo and contact info on the rear doors plus driver and passenger doors. Most cost-effective branding. Works for plumbers, electricians, and service trades.

Effective in stop-and-go urban routes

55% of surface

Mid: doors + rear + side panel

$2,500 to $4,200

Adds a side panel graphic between the wheel arches. Significantly more visible on highway driving. Mid-tier choice for delivery and service fleets.

Strong highway and parked visibility

100% of surface

Full: complete wrap

$3,500 to $7,500

Brand colour as the wrap. Logo and graphics integrated. Most premium look. Required when the brand is the differentiator (food trucks, mobile services).

Maximum CPM, best for brand-led companies

See fleet wrap ROI for cost-per-thousand-impression data and volume-discount expectations on multi-vehicle orders.

Sprinter / Transit specifics

The most-wrapped commercial vehicle in America.

Mercedes-Benz Sprinter and Ford Transit are visually different but wrap-identical. Long flat sides and tall cargo areas make them the easiest large vehicle to wrap cleanly, which is why every wrap shop quotes them confidently.

Standard roof, 144 wb

$3,500 to $5,500

The volume-segment van. Cleanest panels, fastest install.

High roof, 144 wb

$3,800 to $6,200

Tall side panels add square footage. Still flat, still easy.

High roof, 170 wb extended

$4,500 to $7,500

Largest standard configuration. Common for delivery, mobile shops, conversions.

Crew van (with rear seats)

$3,800 to $6,500

Slightly more glass to mask. Otherwise priced like cargo.

Food trucks

Food truck wraps are
a category of their own.

Service window cutouts, exhaust hood interfaces, prep equipment, and roof-mounted ventilation push food truck wraps higher than any other van class. The wrap also acts as the entire brand identity, so investment in custom-printed graphics is normal.

Partial brand wrap
$2,500 to $5,000
Full wrap, simple graphics
$5,500 to $7,500
Full wrap, custom-printed art
$7,000 to $9,500
Premium specialty wrap (chrome details, custom 3D)
$9,500 to $14,000+

Custom-printed graphics typically come from a wrap shop's in-house design team or a freelance designer. Design costs run $500 to $2,000 separately.

Van wrap FAQ

Common questions.

How much does it cost to wrap a van?+
A minivan runs $3,000 to $5,000. A standard Sprinter or Transit runs $3,500 to $6,000 for a full wrap. High-roof extended Sprinters push to $4,500 to $7,500. Food trucks are highest at $5,500 to $9,500 because of service-window cutouts.
Sprinter vs Transit, which is cheaper to wrap?+
Pricing is essentially identical for equivalent body sizes. Sprinter and Transit have similar surface areas and equally flat side panels. Installer choice matters more than vehicle choice.
Should I do partial or full coverage on a commercial van?+
Partial coverage (doors and rear) delivers around 80% of the visual brand impact at 50 to 60% of the cost. Full wraps make sense when the brand colour is the wrap, not just the graphics.
Are food truck wraps tax-deductible?+
Generally yes, as a business advertising expense. Talk to your accountant. Most food trucks expense the wrap fully in the year of installation rather than depreciating it.

Updated 2026-04-27